DESIGNED ON APPLE MACBOOK PRO- IWEB
I began designing my website on i-web after I found the range of tools much more advanced than other website creators I had tested such as Moonfruit.com and weebly.com. As my focus was primarily around the aesthetic quality and finish of the website as well as the range of interactions available to the user, I-web seemed to offer the best design solution.
I am very pleased with my finished website design and was pleased to get feedback on its modern finish and aesthetic from my media study classmates, and then other music fans I asked said;
'Its really different' and 'I like the dark colour scheme', this suggested that my site would appeal to my user in its design and use of typography.
In keeping with the 'brand' I have been attempting to create, as in my album cover designs, these website pages all use the Arial font in all the typography. The contrast between black and white also remains a feature of the brand design as does the '/' symbol. I have attempted to raise what I believe to be interesting points, with some humour/ interjection as in the welcome page. I hope this will provide another 'hook' in a product by LSBARCODE. I challenge the conventions of the typical music website features by replacing the usual logos and rights jargon for the words 'RIGHTS' and 'BRAND' in an attempt to mock the obvious nature of the capitalist gains of the music industry labels.

In a similar way I suggest music videos placed on music websites become 'BRAND COMMERCIAL', this time I use the '/' symbol to juxtapose this with the conventional title; 'MUSIC VIDEO'.
(PLEASE CLICK ON IMAGES TO SEE IN LARGE + HIGHER QUALITY)
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| WELCOME PAGE |
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| STAT/VIEWER PAGE |
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| STAT/VIEWER PAGE |
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| STAT/VIEWER PAGE |
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| PHOTOS/ PAGE |
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| PHOTOS/ PAGE |
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| pop-up slideshow on PHOTO/ PAGE |
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| BLOG/ PAGE |
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BLOG/ PAGE (including RSS feed,
selected Youtube links, Google maps location and website information |
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| BLOG/ PAGE |
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| CONTACT/ PAGE |
I have also integrated various examples of 2.0 technology in order to allow my website to compete with those already demonstrating technological convergence. Many of my users may see the website from their mobile phones, and so by keeping the brand image minimalistic and with strong/dark colour themes and consistent references to the '/' symbol for the 'brand' I would hope that despite poor quality or resolution as we might expect from some handheld devices, which tend to alter the composition/layout of the original site, this design would remain distinguishable from others.
One point I find to be the most important in my website design is the addition of a 'blog', whereby the creator is able to update posts directly to the user. I found this to be a crucial part of my design, in the sense, of making the website appear more personal to the user. When researching websites, as of the rising star Tinie Tempah, the use of a personal blog did seem to improve his image and excite a loyal fan base who regularly commented on his posts. In my design I have also invited users to send in their own work/music influences, in an attempt to increase user activity and interaction on the website thereby promoting the brand and the remix track. I believe that to pull my niche audience in, I must appeal to their interests of 'new' experiences, as well as promoting the idea of offering theirs to others via LSBARCODE or THE GOLDEN FILTER REMIX.
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